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The BA in business with a concentration in communication is an innovative, transdisciplinary program that prepares students for positions in a variety of professions in which business and communication play an important role in ensuring success. Students in this program complete rigorous courses within the communication concentration in addition to the skill and core courses required of all W. P. Carey School of Business majors. Graduates have specific knowledge of business practices and the capacity to effectively communicate complex business information.
W. P. Carey School of Business
A major map outlines the degree’s requirements for graduation.
All students are required to meet general university admission requirements:
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ASU has many financial aid options. Almost everyone, regardless of income, can qualify for some form of financial aid. In fact, more than 70 percent of all ASU students receive some form of financial assistance every year.
Business communication has exploded as a distinct professional field as companies require rapid and considered responses, from conveying ordinary information to crisis communications. Historically, these positions have been staffed with people trained in communication, English, journalism or other fields but who lack specific business knowledge. Graduates of this program are qualified to enter these positions with knowledge that will be immediately useful to potential employers while advancing their careers.
Students who complete this degree program may be prepared for the following careers. Advanced degrees or certifications may be required for academic or clinical positions. Career examples include but are not limited to:
|Training and Development Managers||10.3%||$108,250|
|General and Operations Managers||9.1%||$100,410|
|First-Line Supervisors of Non-Retail Sales Workers||4.9%||$71,650|
|Administrative Services Managers||10.1%||$94,020|
|Public Relations and Fundraising Managers||10.4%||$111,280|
|Public Relations Specialists||8.8%||$59,300|
|Social and Community Service Managers||18%||$64,100|
* Data obtained from the Occupational Information Network (O*NET) under sponsorship of the U.S. Department of Labor/Employment and Training Administration (USDOL/ETA).